When it comes to musicians and their relationship to labels, the New Economy is not outdated. The Music Industry Blog describes the relationship between musicians and labels as constantly changing. This not only affects the technology used, but also the changed meanings of market participants.
That cannot be summed up in a nutshell, as we know, a completely new environment with countless tools has emerged. In the past, musicians were dependent on labels, but today they can easily publish themselves. Countless tools are available for production and post-production, and the same applies to marketing.
Musicians do not need labels, they can easily found them and if a relationship is entered into with a label, then the relationship is often no longer permanent. From an extreme point of view, the benefit of the labels lies in the initial promotion, they say in the article below. Once musicians are known, they can easily market themselves.
There is more in the following article, which also includes an interesting graphic with the different market participants: Labels are going to become more like VCs than they probably want to be.
Trends in the music business have been summarized by the Huffington Post early this year. It notes that the boom of digital music is more than just music streaming. Sure, there are many trends and often the music industry is one of the pioneers. But it is not that easy, because the digital music world diversifies and the many possibilities lead rather to decentralization despite large and quite significant projects such as the well-known music video portals. These trends include social media of course and on the other hand the options for independent musicians to be able to not only present their music but also to sell it with little effort on numerous portals.
But the social media evidence is to be considered in more detail. The article highlights the growing importance of social media influencers and the often unconventional approach of younger users. In the context of social media and influencers popular playlists are mentioned as well. The latter draws the bow to radio, which today is considered more important than music television.
In addition to artificial intelligence and recommendations interesting innovations are coming up by the combination of augmented and virtual reality. A couple of actors are providing solutions, which for now are rather in the stage of experimening. But ideas like sitting live in the middle of a concert seem promising beside interesting performances: Why Digital Music is Booming (And It’s Not Just Streaming).
TRAEXS Directory Links: Music Business – Music Sharing
To sell music online you may use RouteNote. It is a kind of aggregator to distribute music to various online music stores as well as to various music streaming services. The latter includes Deezer, Google Play Music and Spotify. Depending on the kind of distribution by stream or sale the revenues are either paid by sale or stream as well.
RouteNote offers two versions to distribute and sell music, a free and a premium version. The free version is based on revenue sharing. Using the premium version the seller gets the whole revenue. Furthermore both options differ regarding the required file format. At the free version mp3 is required. The premium version offers further formats and is currently starting to offer the option to upload high-res-audio. The option to be able to upload mp3 is something unique by the way as most services ask for wav files. To get further information and start selling your music visit the homepage of RouteNote.
TRAEXS Directory Links: Music Business
The music sharing platform SoundCloud has revised it partner program lately. To the existing Free and Pro versions a Premium version has been added.
The premium version offers musicians again further options compared to the pro versions. A main feature is the ability to sell music on the platform. This up to now has been possible by the integration of links to external stores only. This feature might become a most valuable option, because of SoundCloud being one of the most popular online music services in the world.
Currently the premium version is invite only, but on the site there is the option to apply to the service. In the future the service will be open to all. To get an overview about the partner features visit On SoundCloud, for general information and to listen to music visit the SoundCloud homepage.
TRAEXS Directory Links: Music Business – Music Upload – Music Sharing
If you want to get into business with the music industry instead of finding your way on the net by staying independent, giggem might be the right place to you. It is a new business network especially for the music industry matching musicians with the established media industry. But the homepage is interesting to all as well by providing a searchable database of bands, musicians, managers and labels even searchable on the country level suggesting the service has a vast inventory of data and members. Furthermore there are many features published at the homepage and members may introduce themselves by profiles including videos. For more watch the video below and visit giggem.
TRAEXS Directory Links: Music Business
Who uploads music files to Soundcloud and aims to be available on the mobile internet should try Appy Pie. Appy Pie is an app builder enabling to create mobile apps without the need of programming skills. It has an integration with Soundcloud to get the content into the app and does provide a comfortable service at all by being compatible to all common mobile app platforms. The service is available in a free and various premium versions to be distinguished by prices and features. To learn more visit Appy Pie.
TRAEXS Directory Links: Music Promotion – Music Tools – Music Players